The short version is this:
We offer creative marketing services with a conscience to businesses and organizations driven by a passion to improve lives and communities. That means non-profits, arts and cultural organizations, museums, schools and businesses of all sizes that are driven by a cause.
We maintain a small and selective client list so that we are able to give each client the attention it deserves.
We also support and nurture creativity in our community through workshops in all types of creative arts. The workshops provide children and adults with new avenues of learning and expression, while giving talented creative teachers a financially sustainable way to share their gifts.
Of course, the story of how we got here is more complicated, and more interesting.
Paperkite operates on a very simple ideal: The work we do should make a difference. Not only should it make a difference for our clients’ bottom lines (that’s a given), but it should contribute real value to the world.
It’s a pretty radical idea for an industry that brings into the world such things as Alex the Stroh’s dog.
How we aim to do that is a little different as well.
You don’t have to count the alcoholics on Mad Men to know that ad and marketing “creatives” have long struggled with the meaningfulness of their work. For me, personally, I have frequently felt a tension between creating something and marketing something that someone else has created.
That’s because traditional marketing is pretty icky – like tapping strangers on the shoulder in the middle of their suppers and shouting in their faces about a product or service they probably don’t need.
If you’re interrupting good people’s lives with spammy, irritating campaigns, it’s never going to feel as good as creating something new and valuable, helping people solve real problems and performing a genuinely helpful service.
We want our work to make people feel good – that includes our clients’ customers, our clients and ourselves.
If you think we would be a good fit for your marketing needs, drop us an e-mail at hello@paperkitecreative.com. We would love to talk.